Marshall Cavendish
Part-work publishers
British publisher whose part-work magazines including Input taught computing to a generation through weekly collectible issues.
Overview
Marshall Cavendish was a British publisher that specialised in part-works - magazines sold weekly that built into comprehensive reference collections. In the 1980s, they published several computing part-works including Input, which became the definitive computing education series.
While not a computing company per se, Marshall Cavendish’s publishing model brought programming education to newsagent shelves across Britain, making it accessible to anyone willing to spend £1 a week.
Fast Facts
- Founded: 1968 (London)
- Specialty: Part-work magazines
- Computing titles: Input, Computer Tutor, others
- Distribution: Newsagents nationwide
- Model: Weekly collectible issues
Computing Part-Works
Marshall Cavendish published several computing titles:
- Input (1984-1986) - 52-issue computing course
- Computer Tutor - Interactive learning with tapes
- How to Program Your… - Platform-specific series
- Various other educational computing titles
The Part-Work Model
Part-works had unique characteristics:
- Affordable - £1-2 weekly vs. £20 book upfront
- Progressive - Built skills over months
- Collectible - Complete sets with binders
- Widely available - Every newsagent
- Visual - High production values
Why It Worked for Computing
The part-work model suited computing education:
- Matched progressive learning
- Weekly programs to type in
- Reference material accumulated
- Affordable access to knowledge
- No library or shop visit needed
Beyond Computing
Marshall Cavendish published part-works on:
- Cooking and recipes
- History and culture
- Music and entertainment
- Crafts and hobbies
- Science and nature
The computing titles were part of a broader publishing strategy.
Legacy
Marshall Cavendish demonstrated:
- Educational content could be mass-market
- Progressive learning suited the format
- Accessibility mattered (newsagent distribution)
- Collection incentives drove completion