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Companies & Studios

Mojang

House of blocks

Mojang grew from Minecraft's success into a studio acquired by Microsoft for $2.5 billion, continuing to develop the world's best-selling game under corporate ownership.

pcMaclinuxplaystation-4xbox-onenintendo-switch developerindiemicrosoft 2009–present

Overview

From bedroom to billions. Mojang formed around Minecraft’s explosive growth—what began as Notch’s solo project needed a company to handle its success. The Swedish studio expanded cautiously, maintaining Minecraft while attempting new projects. Microsoft’s 2014 acquisition for $2.5 billion validated indie gaming’s commercial potential while raising questions about creative independence under corporate ownership.

Fast facts

  • Founded: 2009.
  • Founder: Markus Persson.
  • Location: Stockholm, Sweden.
  • Acquired: Microsoft ($2.5B, 2014).

Minecraft growth

MilestoneDate
Alpha releaseJune 2010
1 million salesJanuary 2011
Full releaseNovember 2011
100 million sales2016
300 million sales2023

Other projects

TitleStatus
ScrollsReleased, discontinued
0x10cCancelled
Minecraft DungeonsReleased 2020
Minecraft LegendsReleased 2023

Microsoft acquisition

AspectDetail
Price$2.5 billion
DateSeptember 2014
DeparturesNotch, others
IndependenceMaintained initially

Post-acquisition

ChangeStatus
Bedrock EditionCross-platform version
MarketplaceMonetisation added
Education EditionSchool licensing
Update scheduleRegular content

Cultural stewardship

ResponsibilityExecution
Brand managementConsistent identity
Community relationsActive engagement
Content updatesContinuous development
Spin-offsExpanded universe

See also